Sunday, February 28, 2010

7P's of Cox & Kings

























Cox & Kings is the longest established travel company in the world. Its distinguished history began in 1758 when it was appointed as general agents to the regiment of Foot Guards in India under the command of Lord Ligonier.

C&K Advantages:
  1. Best Brand for over 250 years and been operational non-stop since 1758
  2. One Stop Travel Fulfillment Center (Online as well as Offline Fulfillment) for all Travel Related Services including a range of third party products
  3. Integrated Information Technology Platform to offer centralized reservation systems for all business units
  4. Excellent Supplier Contracting Terms & Capabilities
  5. Strong online Presence
  6. Timely & Accurate MIS
  7. Knowledgeable Staff
  8. Support via BPO & Call Centers
  9. Innovative Products Design and Creative Marketing
  10. Global Shareholder of Radius


The principal services offered by the company are:

  1. Destination Management
  2. Outbound Tourism
  3. Business Travel
  4. Incentive & Conference Solutions
  5. Domestic Holidays
  6. NRI
  7. Trade Fairs
  8. Foreign Exchange
  9. Insurance

Price: According to seasons

Place: Website, Office

Promotion: Newspapers, Magazines, Websites, E-newsletter, Advertisement

Process: To avail the services, there is online or manual system

Physical Evidence: Hoardings

People: A team of skilled & professionally trained employees, security personnel, management decision makers









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